What we’re all about . .

We don’t just tell the story of Sir Thomas Lipton to Primary 6s in schools that need a big helping hand. We don’t simply list his achievements and qualities: global tea entrepreneur; marketing genius; perseverance and sportsmanship in the America’s Cup; a man who never forgot that he started with nothing.

No, we bring his drive, his enthusiasm, his passion and his flair for business to life. Through practical experiences of sailing and enterprise; and through first encounters with inspiring people who have made the sea their life, and those who have achieved success in other fields, we strive to raise aspirations. This setting sights high, we call Buoyed Up. It’s what we’re all about.

What the most important people think of Buoyed Up